Customer Service

Brand & Reputation


Description

Brand and reputation are vitally important to the success of an organisation. This module explores the way in which brands are perceived and the benefits of generating a positive public perception. We will examine the CORR model which links experiences, feelings and behaviours and finally look at the impact of staff attitudes on the reputation of an organisation.

CPD Provider: MicroLearn

Content
  • Brand & Reputation
Completion rules
  • All units must be completed
  • Leads to a certification with a duration: Forever